China's Industrial Policies and the Global Business Revolution

The Case of the Domestic Appliance Industry

By Ling Liu

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About the Book

As China has blended market reforms with comprehensive industrial policies, most research has focused on the national government's strategies for economic growth. However, one of the unique characteristics of industrial policy in China is that it involves government intervention at all levels, from the political elite all the way down to village leaders.

This book focuses on the domestic appliance industry, and China's three major business groups in this area - Haier, Hisense and Aucma. The Haier Group, in particular, is one of the most successful and competitive enterprises in China and is very well-placed to compete globally as the Chinese economy becomes more integrated with the world trading system. This volume shows how industrial policy is formulated at the national level and implemented at the local level, and examines how local government frequently intervenes in local enterprises' business strategy and management.

Of practical importance, this book provides academics, business people and policy makers with valuable insights into the development process and a concrete understanding of the challenges faced in the global business revolution by one of the world's most dynamic economies.

Table of Contents

1. Debate on Government Intervention and Globalisation - Historical Perspective 2. Overview of Industrial Policies in China 3. Overview of the Global Domestic Appliance Industry 4. The Case Report of the Haier Group 5. The Case Report of the Hisense Group 6. The Case Report of the Aucma Group 7. Conclusion

About the Author(s)

Ling Liu recieved her PhD at the Judge Institute of Management Studies at the Cambridge University, and her
Masters in International Management at the University of Reading. Her research interests include globalisation, big business, public policy and development stratergy, regional development in China, transition economy, and strategic international management.